The expensive problem
you keep paying for
We find the work your team repeats every week, build the system that does it, and then run that system for you.
Thirty minutes, free. If there is nothing worth fixing, we will say so.
Works inside the tools your team already opens every day
B2B companies between roughly 10 and 200 people, where the same work gets redone every week and nobody has had time to fix it.
Sales follow-up that never happens, quotes written from scratch, an inbox two people babysit, data copied between systems by hand.
Teams who want a tool handed over and then run by themselves. We build it and we operate it, so if you want licences and a login, we are the wrong shop.
What we
actually do
The free call is how you start. These four are what you can actually buy, and most clients begin at the top and end up at the bottom. You can stop at any step without owing us the next one.
Consultation
Ninety minutes on where the repeated work sits and what it costs you every month. You leave with a ranked shortlist whether or not you hire us.
Audit
We go into the CRM, the inbox and the spreadsheets and come back with the arithmetic: what is manual, how often, how many hours a month, and what ending it would cost.
We build it
Agents, pipelines, integrations, internal tools. Written into the stack you already use, so nobody on your side has to learn a new one.
We run it
We operate the system, watch it, fix it when it breaks, and send you the numbers every month. This is the part most agencies hand back to you.
Some of the
agents we build
Each one owns a single job and runs it on a schedule, coming to a person only when a person is genuinely needed. You buy the job, not the technology underneath.
Works accounts that bought once and went quiet, and follows up until they answer either way.
Answers what it already knows and passes the rest to a person, with the thread summarised.
Turns a request into a priced quote from your own rates, so nobody rewrites it from scratch.
Chases the paperwork and files what comes back, in the systems your team already opens.
What a system
we run looks like
Madara works the accounts that bought from you once and then went quiet. It writes in the customer's own language, reads every reply, and hands the live ones to a person. Built for one client, and running on their list every working day since June 2026.
Every reply, sorted before anyone reads it
Ten categories, decided on the content of the reply. Your rep opens the three that mean money and never sees the rest.
See Madara on its own →Selected
work
Across ecommerce, property, automotive and industrial B2B. Some we handed over, some we still run. Hover a line to see it.
- 01Multi-language storefront rebuildEcommerce2026
Full commerce and content platform replacing a legacy site. Brand, design system, build, migration and handover.
- 02Outreach and conversation agentAutomotive2026
First-touch outreach and inbound handling for a car-advertising platform, with a knowledge base the agent answers from.
- 03Cadastral valuation toolProperty2025 to now
A subscription valuation tool built and operated for a property client. Still running, still ours to maintain.
- 04Tender monitoring pipelineB2B2026NOT ARCHIVED
Backend only. We built the scraping and alerting service that watches public tender feeds and surfaces the relevant ones; the client owned the interface.
- 05Shopify build and retention setupEcommerce2026
Storefront plus the win-back flows behind it, so the store and the follow-up ship as one thing rather than two.
- 06Sketch-to-render for architectsArchitecture2026NOT ARCHIVED
Turns a hand sketch into a presentable render, built for a studio that was losing hours to visualisation work.
Client names withheld pending sign-off. We will walk you through any of these, named and in full, on a call.
Four founders,
no account managers
You talk to the people who build and run the thing. There is no layer between you and the work.
Runs the first call and scopes the work. Writes product code and owns direction.
Builds the systems and keeps them running once they are live.
Design and 3D, and the fast builds that get an idea in front of a client.
First contact and proposals. The person you hear from before anyone else.
Find out what it is costing you
Thirty minutes on where the repeated work actually sits and what it costs you. No fee and no deck. If there is nothing worth fixing, we will say so and you will have lost half an hour.